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Direct linkCummins, Shannon – Marketing Education Review, 2022
Getting students comfortable with responding to customer objections is a challenge. This assignment introduces students to objection response using a live role-play conducted with professionals over the phone. The project typically takes 3 weeks to complete and is an excellent way to deliver value to professional partners or involve alumni in a…
Descriptors: College Students, Assignments, Role Playing, Resistance (Psychology)
Download full textClayton, Berwyn; Fisher, Thea; Hughes, Elvie – National Centre for Vocational Education Research (NCVER), 2005
This document was produced by the authors based on their research for the report "Sustaining the Skill Base of Technical and Further Education Institutes: TAFE Managers' Perspectives" [ED495199], and is an added resource for further information. The original report examined the approaches managers and leaders in 16 TAFE institutes have undertaken…
Descriptors: Adult Education, Vocational Education, Literature Reviews, Resource Materials
