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Kim, Dae-Hee; Hettche, Matt; Spiller, Lisa – Marketing Education Review, 2019
To advance the pedagogical discussion on adopting third-party certifications in marketing courses, this article examines responses of undergraduate students with different learning styles to the online certification program incorporated into marketing classes. While the overall student opinions were positive especially as a valuable addition for…
Descriptors: Marketing, Cognitive Style, Certification, Undergraduate Students
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Baker, Elizabeth A.; Wedman, Judy M. – Contemporary Issues in Technology and Teacher Education (CITE Journal), 2007
Systematic observation is a foundational skill teachers use in order to document children's reading development and plan developmentally appropriate instruction. However, a variety of challenges make it difficult for teacher educators to help preservice teachers develop systematic observation skills. The purpose of this study is to tell two…
Descriptors: Preservice Teachers, Observation, Observational Learning, Skill Development