Mass Communication Education Belongs to the University.

McCall, Jeffrey M.

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Peer reviewed

ERIC Number: EJ463797

Record Type: CIJE

Publication Date: 1992

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0360-0939

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Mass Communication Education Belongs to the University.

McCall, Jeffrey M.

ACA Bulletin, n82 p33-38 Oct 1992

Argues that it is the task of mass communications educators, and not professional media, to establish agenda and provide justifications for the mass communication discipline in the academy. Outlines the concerns and objectives that should concern communications educators. (HB)

Descriptors: Curriculum Development, Higher Education, Mass Media, Speech Communication, Speech Curriculum

Publication Type: Opinion Papers; Journal Articles

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A