Observational learning is an important area in the field of psychology and behavior science more generally. Given this, it is essential that behavior analysts articulate a sound theory of how behavior change occurs through observation. This paper begins with an overview of seminal research in the area of observational learning, followed by a…

Amid the novel terms and original analyses in Skinner's "Verbal Behavior", the importance of his discussion of multiple control is easily missed, but multiple control of verbal responses is the rule rather than the exception. In this paper we summarize and illustrate Skinner's analysis of multiple control and introduce the terms "convergent…

In this article, the author shares an anecdote demonstrating one-trial learning which is commonplace in human behavior. The demonstration suggests that under some conditions, when people hear someone speak, their behavior changes, even in the absence of an apparent contingency of reinforcement, but only if they have in their repertoire verbal…

The discrimination of the onset of joint control is an important interpretive tool in explaining matching behavior and other complex phenomena, but the difficulty of getting experimental control of all relevant variables stands in the way of a definitive experiment. The studies in the present issue of "The Analysis of Verbal Behavior" illustrate…