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Download full textHe, Yi – Arab World English Journal, 2022
This paper is part of the researcher's Ph.D. thesis to deploy and develop the potential of genre-based pedagogy of systemic functional linguistics to support business-major English language learners' development of persuasive strategies in the written discourse of online advertisement. Given the "value" of netvertisement in motivating…
Descriptors: Foreign Countries, English (Second Language), Second Language Instruction, Persuasive Discourse
