Descriptor
| Higher Education | 3 |
| Program Development | 3 |
| Student Unions | 3 |
| College Students | 1 |
| Cultural Pluralism | 1 |
| Diversity (Student) | 1 |
| Marketing of Education | 1 |
| Multicultural Education | 1 |
| Recreational Activities | 1 |
Source
| Bulletin | 3 |
Publication Type
| Guides - Non-Classroom | 3 |
| Journal Articles | 3 |
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Hoffman, Jeffrey – Bulletin, 2003
Discusses steps for building a customized, adequately staffed union and student activities marketing department so that union marketing activities and expenses fit into a well-considered structure and can be evaluated for their contribution to meeting organizational goals. (EV)
Descriptors: Higher Education, Marketing of Education, Program Development, Student Unions
Latta, Stan – Bulletin, 2002
Discusses late-night programming by college student unions as an alternative to high-risk drinking behavior, describing such programs at Michigan State, Penn State, and West Virginia universities. Addresses these programs' mission statement, goals, presidential support, staffing, food, programming ideas, promotion and publicity, assessment,…
Descriptors: College Students, Higher Education, Program Development, Recreational Activities
Nejman, Michael – Bulletin, 2002
Offers 12 steps for multicultural programming success in a predominantly white environment which can serve as a guide for college union and student activities programming boards. Steps include: step out of one's comfort zone; multicultural programming will benefit the entire campus, not just the target group; and be aware of the three stages of…
Descriptors: Cultural Pluralism, Diversity (Student), Higher Education, Multicultural Education
