Special Needs Students in Marketing: An Opportunity.

Luft, Roger L.

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Peer reviewed

ERIC Number: EJ342143

Record Type: Journal

Publication Date: 1986

Pages: N/A

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Special Needs Students in Marketing: An Opportunity.

Luft, Roger L.

Business Education Forum, v41 n2 p16-17 Nov 1986

Effective teaching of the special needs marketing student through preparation, presentation, practice, and performance review is discussed. Also examined are several teaching strategies: individualized instruction; peer tutoring; field trips; games, simulations, and role playing; and cooperative work programs. (CT)

Descriptors: Cooperative Programs, Field Trips, Games, Individualized Instruction, Marketing, Peer Teaching, Role Playing, Secondary Education, Simulation, Teacher Responsibility, Teaching Methods, Work Experience Programs

Publication Type: Journal Articles; Reports - Descriptive

Education Level: N/A

Audience: N/A

Language: English

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