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Direct linkTowner, Emil B. – Business and Professional Communication Quarterly, 2019
This study examines the effectiveness of images on warning signs that communicate risk and risk avoidance in public spaces. Specifically, I compared data from 749 survey responses to determine whether the use of images can increase the effectiveness of a warning sign in a public space. Although the findings indicate that image-based warning signs…
Descriptors: Signs, Pictorial Stimuli, Risk, Safety
