ERIC Number: EJ225633
Record Type: CIJE
Publication Date: 1980-Feb
Pages: N/A
Abstractor: N/A
ISBN: N/A
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EISSN: N/A
Available Date: N/A
Five Fund-Raising Pitfalls.
Grengebach, John
CASE Currents, v6 n2 p26-27 Feb 1980
Five of the most common fund-raising problems are described: (1) inadequate preparation by the institution, (2) a failure to recruit and retain strong leadership, (3) overoptimism about major gifts, (4) misjudging the timing of the fund-raising program, and (5) inadequate constituency relations. (MLW)
Descriptors: Financial Support, Fund Raising, Higher Education, Leadership, Planning, Public Relations
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
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Author Affiliations: N/A
