The experience of the Massachusetts Institute of Technology in adopting a cost-recovery strategy for systems development is described, providing information of use to all managers. Issues addressed include establishing revenue goals, marketing and promotion, contracting with clients, and time accounting and billing. (Author/MSE)

Argues that complex forces (new delivery technologies, changing demographics, emergence of corporate universities, global economy) have created a new, competitive landscape for higher education that forces institutions to think methodically about how to respond. A framework for college planning, incorporating three critical components, is…