Considerations in selecting quality novelty/variety entertainers to perform at colleges and universities are outlined. Advantages of this genre include newness, package marketing, affordability, ease of planning, great visual effects, ease of drop-by programming, custom tailoring, mass appeal. Concerns include limited individual interaction in…

Cooperative buying is a process developed to enable colleges and universities in specific geographic areas to block-book dates for an artist or attraction, resulting in lower costs to schools and more logical routing for artists. A seven-step procedure, beginning before the campus activities convention and continuing through contract completion…

A guide for using cooperative buying to block-book campus activities or attractions through a campus activities convention provides a step-by-step process and outlines some specific considerations, including forms, pricing, preparation for the conference, follow-up approaches, and hints for new users of the system. (MSE)

Argues that creation of a World Wide Web site that makes good use of the available digital audio and visual technologies can be useful in campus activities planning and advertising. The design of a good Web site and the potential uses of digital video and compact discs are discussed. Costs of these technologies are also outlined. (MSE)