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Goff, Jay W.; Lane, Jason E. – College and University, 2008
There is little doubt about it: Colleges and universities are reluctant to change. They are large and diffuse organizations with few clear lines of control. Yet the external environment in which colleges and universities operate is changing quickly. The changes make it essential for institutions to implement at least some aspects of strategic…
Descriptors: Enrollment Management, Strategic Planning, Organizational Change, Organizational Culture

Bickers, Doyle – College and University, 1993
The process of project management is illustrated through application to one activity, development of a new brochure, within the admissions program of a fictional college. The project life cycle is described, and a work responsibility schedule, project completion schedule, and critical path chart are used as planning and implementation tools. (MSE)
Descriptors: College Administration, College Admission, Critical Path Method, Higher Education