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| Evaluation Methods | 2 |
| Higher Education | 2 |
| Reputation | 2 |
| Admission Criteria | 1 |
| College Applicants | 1 |
| College Choice | 1 |
| Expectation | 1 |
| Foreign Students | 1 |
| Graduate Study | 1 |
| Institutional Characteristics | 1 |
| Marketing | 1 |
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| College and University | 2 |
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| Journal Articles | 2 |
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Peer reviewedHecker, Jo Ann K. – College and University, 1984
American graduate schools need to sharpen their techniques when screening the growing group of foreign applicants requiring professional skills. An institution's admissions process can either enhance its overall institutional quality and prestige or seriously harm it in a short time. (MSE)
Descriptors: Admission Criteria, College Applicants, Evaluation Methods, Foreign Students
Peer reviewedHuddleston, Thomas, Jr.; Karr, Mary Beth – College and University, 1982
A method used at Bradley University to assess the institution's public image consisted of a series of paired descriptive phrases through which potential students could compare the school with their ideal college in academic factors, location, size, campus, costs, and career placement. (MSE)
Descriptors: College Choice, Evaluation Methods, Expectation, Higher Education
