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Behavioral Science Research2
Conceptual Schemes2
Higher Education2
Communication (Thought…1
Difficulty Level1
Discourse Analysis1
Interaction Process Analysis1
Models1
Persuasive Discourse1
Systems Analysis1
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Values1
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Communication Monographs2
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Fisher, B. Aubrey1
Hample, Dale1
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Testing a Model of Value Argument and Evidence
Peer reviewed Peer reviewed
Hample, Dale – Communication Monographs, 1977
Suggests and tests a model of value argument which is intended to determine the degree of audience adherence to particular value claims. Discusses the process for advance selection of the most effective evidence to support value claims. (MH)
Descriptors: Behavioral Science Research, Conceptual Schemes, Discourse Analysis, Higher Education
The Nature of Complex Communication Systems
Peer reviewed Peer reviewed
Fisher, B. Aubrey; And Others – Communication Monographs, 1977
Attempts to provide an empirical basis for conducting present and future research into communication structure emphasizing the analysis of the complexity of the communication structure. (MH)
Descriptors: Behavioral Science Research, Communication (Thought Transfer), Conceptual Schemes, Difficulty Level