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| Communication Monographs | 4 |
Publication Type
| Journal Articles | 1 |
| Reports - Descriptive | 1 |
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Peer reviewedLumsden, Donald L. – Communication Monographs, 1977
Examines the functional relationship of source and message by testing the hypothesis that the impact of a message is a function of the strength of the message multiplied by the strength of the source. (MH)
Descriptors: Behavioral Science Research, Credibility, Discourse Analysis, Higher Education
Peer reviewedSmith, Mary John – Communication Monographs, 1977
Discusses a study designed to measure the effects of message threat level, message quality, and initial receiver attitude on attitude change and evaluations of source credibility. (MH)
Descriptors: Attitude Change, Behavior Theories, Behavioral Science Research, Cognitive Processes
Peer reviewedWood, Julia T. – Communication Monographs, 1977
Extends the work with distributional structures to the analysis of leaders' oral behaviors. (MH)
Descriptors: Behavior Patterns, Behavioral Science Research, Discourse Analysis, Group Discussion
Peer reviewedButtny, Richard – Communication Monographs, 1985
Examines how people use "accounts," (communicate their own preferred meaning to explain a failure or problem in a more acceptable way). Illustrates the use of accounts in a teacher-student conference. (PD)
Descriptors: Accountability, Attribution Theory, Case Studies, Communication (Thought Transfer)
