The Role of Importance, Novelty, and Plausibilty in Producing Belief Change.

Morley, Donald Dean; Walker, Kim B.

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Peer reviewed

ERIC Number: EJ365854

Record Type: Journal

Publication Date: 1987

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The Role of Importance, Novelty, and Plausibilty in Producing Belief Change.

Morley, Donald Dean; Walker, Kim B.

Communication Monographs, v54 n4 p436-42 Dec 1987

Examines the role of importance, novelty, and plausibility of message information in producing belief change. Demonstrates that significant belief changes only occurred when message information was high in importance, novelty, and plausibility. (NKA)

Descriptors: Beliefs, Communication Research, Interaction, Interpersonal Communication, Persuasive Discourse, Research Design

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

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