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ERIC Number: EJ359196
Record Type: Journal
Publication Date: 1987
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Audio-Visual Redundancy and TV News Recall.
Drew, Dan G.; Grimes, Thomas
Communication Research, v14 n4 p452-61 Aug 1987
Examines effects of audio and visual redundancy on recall and story understanding in television news. Indicates that college students who viewed voice-over news stories varying in amount of redundancy showed higher auditory recall and story understanding in the high-redundancy condition than in the lower redundancy conditions. Visual recall shows the reverse pattern. (NKA)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A