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Scigliano, John A. – Community/Junior College Quarterly of Research and Practice, 1983
Presents a research-based marketing model consisting of an environmental scanning process, a series of marketing audits, and an information-processing scheme. Views the essential elements of college marketing as information flow; high-level, long-term commitment; diverse strategies; innovation; and a broad view of marketing. Includes a marketing…
Descriptors: Community Surveys, Management Information Systems, Models, Postsecondary Education
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Essex, Nathan L.; Masoner, David J. – Community/Junior College Quarterly of Research and Practice, 1990
Identifies components necessary for a comprehensive assessment of the educational needs of a community college's service area. Recommends a survey of residents' educational interests, a function analysis of all service area colleges, identification of demographic, economic, and educational characteristics of the region, and improvement of program…
Descriptors: College Planning, College Role, Community Colleges, Demography
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Cantor, Jeffrey A. – Community/Junior College Quarterly of Research and Practice, 1991
Describes a study of the interorganizational arrangements involving community colleges that result in exemplary job training and job creation outcomes. Applies a case study approach and a hypothesized model of the linkages between population, industry, and occupational characteristics; and workplace and marketplace conditions to analyze five…
Descriptors: Agency Cooperation, Case Studies, Community Colleges, Economic Development
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Losak, John; Morris, Cathy – Community/Junior College Quarterly of Research and Practice, 1985
Discusses how descriptive data collection and presentation can influence decision making, using an informal action research model. Uses examples of Miami-Dade Community College research on retention rate and first-term coursework, high school preparation, and existing quality control versus proposed new statewide testing requirements, showing…
Descriptors: Action Research, College Administration, Community Colleges, Decision Making
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Sugarman, Barry – Community/Junior College Quarterly of Research and Practice, 1992
Examines the present state of community college-based technology transfer. Offers a brief history of corporate-university relationships and analyzes worker training as technology transfer. Describes the activities of the Pennsylvania College of Technology (PCT). Offers a general paradigm of technology transfer for community colleges based on the…
Descriptors: College Role, Community Colleges, Job Training, Labor Force Development
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Graham, Susan A.; And Others – Community/Junior College Quarterly of Research and Practice, 1991
Describes Spartanburg Technical College's six-step process for developing curricula that integrates job-specific content with work-related skills. Identifies skills employers want, ways of incorporating those skills, the curriculum design model, considerations for implementation, and benefits. (DMM)
Descriptors: Community Colleges, Curriculum Development, Employer Attitudes, Job Analysis
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O'Hara, Leonard F. – Community/Junior College Quarterly of Research and Practice, 1990
Presents a paradigm of community college governance that strengthens the well-being and self-esteem of faculty. The nine levels of the model focus on factors such as involving faculty in administration; providing opportunities for professional growth; and recognizing the primacy of the instructor in the classroom. (DMM)
Descriptors: College Administration, College Faculty, Community Colleges, Faculty College Relationship
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Sagini, Meshack M. – Community/Junior College Quarterly of Research and Practice, 1991
Reports on a study of the perceptions of 42 top- and middle-level administrators at 4 community colleges concerning the planning models and decision-making processes used at their college. Reports that both rural colleges relied on a consensus model, whereas the two urban colleges used autocracy and rational models respectively. (DMM)
Descriptors: Administrative Organization, Administrator Attitudes, Administrators, College Administration
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Webb, Melvin W., II – Community/Junior College Quarterly of Research and Practice, 1988
Assesses the applicability of several related models of student retention/attrition to community colleges. Presents the results of a longitudinal study of freshman-year retention and performance, revealing that certain pre-enrollment variables coupled with first-semester academic performance data can help institutions identify potential dropouts.…
Descriptors: Academic Achievement, Academic Persistence, College Freshmen, Community Colleges