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Axelrod, Susan; And Others – Currents, 1991
Rensselaer Polytechnic Institute (New York) has coordinated a comprehensive fund-raising campaign with special emphasis on several regions of the country. Each regional component is a miniature of the overall campaign. Planning strategies include regional analysis, adaptation of the usual development resources, volunteers and staffing, good…
Descriptors: Fund Raising, Geographic Distribution, Higher Education, Institutional Advancement