Stories are a powerful means to change people's attitudes and beliefs. The aim of the current work was to shed light on the role of argument strength (argument quality) in narrative persuasion. The present study examined the influence of strong versus weak arguments on attitudes in a low or high narrative context. Moreover, baseline attitudes,…

Several studies have shown that narratives can influence readers' beliefs about themselves. In the present study, our goal was to investigate whether stories portraying a strong protagonist can positively influence recipients' beliefs of being in control of events in their own lives (self-related control beliefs). Experiment 1 showed that…

The tracking of entities in discourse is known to be a bimodal phenomenon. Speakers achieve cohesion in speech by alternating between full lexical forms, pronouns, and zero anaphora as they track referents. They also track referents in co-speech gestures. In this study, we explored how viewpoint is deployed in reference tracking, focusing on…