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Wang, Greg – Educational Technology, 2003
Discusses the money wasted on ineffective training programs and the resulting surge in interest among training professionals in conducting learning evaluation and return on investment (ROI) measurement. Describes Kirkpatrick's four-level evaluation concept; questions regarding measurement validity and reliability; and new developments in learning…
Descriptors: Educational Assessment, Evaluation Methods, Measurement Techniques, Models
Riley, Thomas; Davani, Holly; Chason, Pat; Findley, Ken; Druyor, Dale – Educational Technology, 2003
Discusses level 3 evaluation from Donald Kirkpatrick's Four Level Evaluation Model (level: 1-reaction; 2-learning; 3-behavior; 4-results) to measure training program performance. Highlights include an evaluation planning matrix; increasing evaluation data accuracy and reliability; data collection method selection; designing data collection…
Descriptors: Data Collection, Evaluation Methods, Interviews, Matrices
