Uses examples from advertisements to support the claim that usage opinions have a minimal influence on actual usage, and formulates a new law of usage, stating that when a language change occurs, some people will adopt it, some will oppose it, and most will ignore it. (NH)

Examines research findings concerning sex differences in communication and offers suggestions that might heighten students' awareness of effective communication styles. (EL)

Offers suggestions, exercises, and resources for teaching students how to study and appreciate language. (RL)

Suggests that students can do meaningful language research within family and society. Looks at language use and family discourse strategies in a 3-generation immigrant family in which language and culture separate the generations. Argues that many of the tensions created by language loss in this family can be seen in the educational domain. (SR)