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Peng, Yuan-yuan – English Language Teaching, 2020
Recently, there are limited specific researches on the pragmatic strategies of teachers' criticism from the angle of the Politeness Principle, among which most of them argue that teachers should adopt appropriate politeness strategies when criticizing students. However, only a few researchers point out that Leech's Politeness Principle is…
Descriptors: Pragmatics, Speech Acts, Empathy, Criticism
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Mengqi, Zhang; Zhanghong, Xu; Muchun, Wan – English Language Teaching, 2018
Corporate mission, a core part of corporate culture, plays an important role in the development and competition of companies. The study of mission statements is beneficial to both companies and stakeholders. This paper explores corporate mission from the perspective of linguistics on the basis of speech act theory and adaptation theory and reveals…
Descriptors: Pragmatics, Speech Acts, Institutional Mission, Competition