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McLinden, Daniel J.; Jinkerson, Darryl L. – Evaluation and Program Planning, 1994
Two case studies, a study of retention of health care personnel and a study of internal organizational communication, are presented that illustrate the application of multidimensional unfolding (MDU) and mapping to organizational concerns. This approach to multivariate analysis allows clients and stakeholders to picture the results of complex…
Descriptors: Case Studies, Decision Making, Evaluation Methods, Evaluation Utilization

Russon, Craig; Koehly, Laura M. – Evaluation and Program Planning, 1995
A scale was developed for measuring the persuasive impact of qualitative and quantitative evaluation reports on decision makers. Using two exploratory (n=192 graduate and undergraduate students) and two confirmatory (n=200 administrators) samples, researchers developed a 28-item Likert-type scale that demonstrated high reliability and validity.…
Descriptors: Administrators, Attention, College Students, Comprehension