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Haeger, Cherie Ann – Exercise Exchange, 1989
Describes how a short exercise in designing greeting cards for a "Teacher Appreciation Day" helps student identify and analyze the four components of rhetoric--purpose, content, persona, and audience. Includes samples of students' greeting card messages. (MM)
Descriptors: Audience Awareness, Freshman Composition, Higher Education, Language Usage

Moore, Ellen E. – Exercise Exchange, 1989
Describes an exercise designed to help student writers expand beyond writer-based prose by having them write for a particular magazine or newspaper audience. (MM)
Descriptors: Audience Awareness, Class Activities, Freshman Composition, Higher Education