Choosing where to apply to college is a complex problem with long-term consequences, but many students lack the guidance necessary to make optimal choices. I show that a technology which provides low-cost personalized college admissions information to over forty percent of high schoolers significantly alters college choices. Students shift…

As demand for information on postsecondary education has increased, institutions have had to adapt information systems to accurately report data. Institutions currently respond to multiple constituencies including national media outlets, higher education associations, state regulatory authorities, and federal agencies. The purpose of this study is…