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Gantiva, Carlos; Correal-Grijalba, Nicolás; Murcia-Vaca, Laura – Health Education Journal, 2022
Objective: The key to controlling tobacco use lies in preventing new smokers. Graphic health warnings and plain packaging are policy interventions to discourage cigarette consumption. This study examined the effect of the warning message frame (gain vs loss) and cigarette packaging (branded vs plain) in non-smokers. Methods: Young adult…
Descriptors: Smoking, Merchandise Information, Health Behavior, Prevention