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Understanding Students' Perceptions and Attitude toward Learning about Internships in a Business School
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Ho, Henry Wai Leong; Squires, Scot – Higher Education, Skills and Work-based Learning, 2022
Purpose: Internships are an integral part of a college curriculum, yet students are sometimes unaware of how to secure this opportunity. This research aims to determine efficient methods to provide information to students within the given majors, identify barriers on what is stopping students from seeking out internships earlier and identify the…
Descriptors: Student Attitudes, Internship Programs, Business Administration Education, Undergraduate Students
Building a Digital Marketing Internship Program for Technology-Based Start-Ups: An Exploratory Study of Student Experiences
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Merz, G. Russell; Ward, Jamie; Qrunfleh, Sufian; Gibson, Bud – Higher Education, Skills and Work-based Learning, 2022
Purpose: The purpose of this paper is to describe the role and characteristics of the summer internship program (Digital Summer Clinic) delivered by Eastern Michigan University. The authors report the results of an exploratory study of interns participating in the Digital Summer Clinic over a five-year time period. The study captures and analyzes…
Descriptors: Marketing, Internship Programs, Natural Language Processing, Computer Software