Interactional Influence in the Structuring of Media Use in Groups: Influence in Members' Perceptions of Group Decision Support System Use.

Contractor, Noshir S.; And Others

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Peer reviewed

ERIC Number: EJ530468

Record Type: Journal

Publication Date: 1996

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0360-3989

EISSN: N/A

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Interactional Influence in the Structuring of Media Use in Groups: Influence in Members' Perceptions of Group Decision Support System Use.

Contractor, Noshir S.; And Others

Human Communication Research, v22 n4 p451-81 Jun 1996

Examines the ways in which individuals' perceptions of media use are influenced by others. Explains that three recent theories--critical mass theory, social influence model of media use, and adaptive structuration theory--suggest that individuals' perceptions of media emerge as a result of their interaction with others. Reports on a study that supports these theories. (TB)

Descriptors: Higher Education, Mass Media, Mass Media Role, Mass Media Use, Media Research, Social Influences, Socialization, Television Viewing

Publication Type: Opinion Papers; Reports - Research; Journal Articles

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A