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Download full textAriya, Pakinee; Chakpitak, Nopasit; Sureepong, Pradorn – International Education Studies, 2016
Supplier selection knowledge of OTAs businesses is one of the most valuable and significant knowledge since OTAs now operate businesses that gain their benefits from having many kinds of tourism products and services for customers to browse from in their own online booking systems. The better the suppliers, the more successful will OTAs be. The…
Descriptors: Foreign Countries, Knowledge Management, Program Implementation, Travel
