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| Alcohol Education | 1 |
| Behavior Modification | 1 |
| Behavior Standards | 1 |
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| Journal of Alcohol and Drug… | 1 |
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| Granfield, Robert | 1 |
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Peer reviewedGranfield, Robert – Journal of Alcohol and Drug Education, 2002
Paper examines impact of a six-month social norms marketing intervention designed to reduce alcohol use among students attending a small, private university. Results indicate that little change in student alcohol use or perception of drinking norms occurred following the intervention. Gender effect was noted in the analysis with female students…
Descriptors: Alcohol Education, Behavior Modification, Behavior Standards, Drinking
