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Thompson, Margaret; And Others – Journal of Broadcasting and Electronic Media, 1991
Describes a study of high school students that examined responses to a music video dealing with teenage pregnancy. Students' motivations for viewing music videos, experiences with sex and pregnancy, and family communication patterns are related to the cognitive activities of thinking about the video content and relating it to their own lives. (20…
Descriptors: Audience Response, Cognitive Structures, Content Analysis, Correlation