This paper describes techniques for helping business administration students to explore their creative unknowns by rewarding them for creative thinking and risk-taking in the development of a real business, even if the business failed. The role of trial and error in learning and creativity is explored, along with the importance of sustaining…

To enable college students to grapple with their own process of creating, students complete a project that involves collecting a variety of small objects, dividing the objects into two categories, telling a story using all the objects, describing their feelings about the categorization and story-telling activities, and writing about their creative…