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Levenson, Phyllis M.; And Others – Journal of Educational Technology Systems, 1986
This study compared undergraduates' cognitive and affective responses to interactive and noninteractive video instruction on smokeless tobacco. The interactive video group demonstrated more accurate and comprehensive recall than the noninteractive and control groups; they were more willing to promote cessation among users; and learner satisfaction…
Descriptors: Attitude Change, Comparative Analysis, Health Education, Instructional Design