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Direct linkKim, B. Kyu; Zauberman, Gal – Journal of Experimental Psychology: General, 2013
Sexual cues influence decisions not only about sex, but also about unrelated outcomes such as money. In the presence of sexual cues, individuals are more "impatient" when making intertemporal monetary tradeoffs, choosing smaller immediate amounts over larger delayed amounts. Previous research has emphasized the power of sexual cues to induce a…
Descriptors: Rewards, Experimental Psychology, Cues, Gender Differences
