When an actor performs an action on an external object, the actor feels that he or she is exerting a force on that object. By extension, when an observer views a collision between 2 objects, he or she is able to perceive the force that is exerted on the objects during the collision. The latter case is puzzling, as force is not a visual feature per…

This research tested the hypothesis that initial efforts at executive control temporarily undermine subsequent efforts at executive control. Four experiments revealed that controlling the focus of visual attention (Experiment 1), inhibiting predominant writing tendencies (Experiment 2), taking a working memory test (Experiment 3), or exaggerating…

Nine studies showed a bidirectional link (a) between a global processing style and generation of similarities and (b) between a local processing style and generation of dissimilarities. In Experiments 1-4, participants were primed with global versus local perception styles and then asked to work on an allegedly unrelated generation task. Across…

The authors present 10 experiments that challenge some central assumptions of the dominant theories of visual search. Their results reveal that the complexity (or redundancy) of nontarget items is a crucial but overlooked determinant of search efficiency. The authors offer a new theoretical outline that emphasizes the importance of nontarget…

Observing actions and understanding sentences about actions activates corresponding motor processes in the observer-comprehender. In 5 experiments, the authors addressed 2 novel questions regarding language-based motor resonance. The 1st question asks whether visual motion that is associated with an action produces motor resonance in sentence…