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Direct linkTapia, Evelina; Breitmeyer, Bruno G.; Shooner, Christopher R. – Journal of Experimental Psychology: Human Perception and Performance, 2010
Prior research on visual priming suggests that during nonconscious processing attention can be directed to single stimulus dimensions such as form or color. In the current experiment, nonconscious priming was compared to conscious priming by employing masking techniques that render primes invisible (masked) or visible (unmasked) to the observers.…
Descriptors: Visual Stimuli, Information Processing, Priming, Attention
