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Rottman, Benjamin M. – Journal of Experimental Psychology: Learning, Memory, and Cognition, 2016
When testing which of multiple causes (e.g., medicines) works best, the testing sequence has important implications for the validity of the final judgment. Trying each cause for a period of time before switching to the other is important if the causes have tolerance, sensitization, delay, or carryover (TSDC) effects. In contrast, if the outcome…
Descriptors: Correlation, Causal Models, Beliefs, Intervention