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Warner, Laura A. – Journal of Extension, 2014
As change agents, Extension educators may begin their program planning by identifying the audience's perceived barriers and benefits to adopting some behavior that will benefit the community. Extension professionals and researchers have used in-person focus groups to understand an audience, and they can also administer them as…
Descriptors: Focus Groups, Extension Education, Audience Analysis, Program Development
Robideau, Kari; Santl, Karyn – Journal of Extension, 2011
Advances in technology are transforming how youth and parents interact with programs. The Strengthening 4-H Communication through Technology project was implemented in eight county 4-H programs in Northwest Minnesota. This article outlines the intentional process used to effectively implement technology in program planning. The project includes:…
Descriptors: Program Development, Staff Development, Social Networks, Attitudes