Addressing needs of the increasing Latino population in the United States necessitates adequate support and resources for Extension educators. Even if a program has identified the need for resources and programming, how does it determine the specifics of that need and better understand the perceptions of educators engaged in programming? What is…

The article presents a strategy for identifying and contacting racial minority groups and organizations in Polk County, Iowa, in order to increase their involvement in extension programs. The research approach was to interview key informants from whose information a directory of such organizations was developed. (MF)