Mediated priming refers to the faster word recognition of a target (e.g., milk) following presentation of a prime (e.g., pasture) that is related indirectly via a connecting "mediator" (e.g., cow). Association strength may be an important factor in whether mediated priming occurs prospectively (with target activation prior to its presentation) or…

In semantic categorization, masked primes that are category-congruent with the target (e.g., "Planets: mars-VENUS") facilitate responses relative to category-incongruent primes (e.g., "tree-VENUS"). The present study investigated why this category congruence effect is more consistently found with narrow categories (e.g., "Numbers larger/smaller…

One key issue for models of bilingual memory is to what degree the semantic representation from one of the languages is shared with the other language. In the present paper, we examine whether there is an early, automatic semantic priming effect across languages for noncognates with highly proficient (Basque/Spanish) bilinguals. Experiment 1 was a…