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Xiaofang Yao; Paul Gruba – Journal of Multilingual and Multicultural Development, 2022
The aim of this paper is to advance an understanding of power in linguistic landscape research. After setting out and discussing the concepts of 'power over', 'power to' and 'power through', we present a case study of Chinese semiotic assemblages in the Australian regional city of Bendigo. Our research includes ethnographic details of the…
Descriptors: Power Structure, Semiotics, Immigrants, Language Research
Boivin, Nettie – Journal of Multilingual and Multicultural Development, 2023
Researchers have attempted to address the intersection of multisensory and multimodal discourse practices from an interactional perspective. This study argues for the value of experiential, non-interactional multisensory discourse resources and proposes a conceptual framework of "multisensory discourse resources" to bridge visual and…
Descriptors: Ethnography, Discourse Analysis, Multisensory Learning, Guidelines
Zhao, Hui; Liu, Hong – Journal of Multilingual and Multicultural Development, 2021
Despite having numerous Chinese language varieties and non-Chinese ethnic minority languages, China is often considered a monolingual nation (Liang, Sihua. 2015. "Language Attitudes and Identities in Multilingual China: A Linguistic Ethnography." London: Springer, 154). The country's strong monolingual language policy heavily promotes a…
Descriptors: Standard Spoken Usage, Mandarin Chinese, Social Media, Language Attitudes

Masagara, Ndinzi – Journal of Multilingual and Multicultural Development, 1997
Focuses on traditional oath forms--those reflecting the value system of African traditional society in general and Rundi-Rwanda society in particular. The empirical research reported is based on approximately 20 hours of taped conversation among speakers of Kirundi-Kinyarwanda living in Burundi. Oath forms in Kirundi-Kinyarwanda provide…
Descriptors: African Languages, Cultural Traits, Discourse Analysis, Foreign Countries