This paper focuses on British news reports on the Mandarin Excellence Programme carried out in England by educational institutions at various levels. This research systematically examines the ways in which the learning and teaching of Mandarin Chinese is portrayed as important in English secondary schools due to globalisation and economic demands…

Discourses which seek to position different speakers/users of Breton through the use of labels such as 'traditional', 'new', 'learner', 'néo-bretonnant', 'brittophone', etc. draw on persistent essentialist ideologies of language and create, in the process, contested elites and counter-elites in Breton-speaking networks. These discourses can be…

Linguistic landscape (LL) research seeks to account for the visible displays of multilingualism on public signage. While surveys of signage in the LL produce quantitative descriptions of language contact in a given area, such analyses shed little light on people's interpretations of multilingual signs. Moreover, even within more qualitative…

Voice in mobile texts has received attention lately among scholars in literacy, sociolinguistics, and rhetoric. Some sociolinguists of globalisation have argued that uptake is shaped by the norms of each literacy regime. Though texts of non-western communities will gain positive uptake in local literacy regimes according to their own norms and…

The present study explores how scholars working in the field of applied linguistics, language policy and language education might best contest and negotiate the increasingly economics-driven language polices enacted at the institutional levels of schools and workplaces. The study focuses on Japan as an interesting case of incongruence between…

The Linguistic Human Rights (LHRs) paradigm is motivated by the desire to combat linguistic discrimination, where speakers of discriminated languages find themselves unable to use their preferred language in society at large. However, in an increasingly globalised world where speakers may feel the need or the desire to travel across state…