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| Change Strategies | 1 |
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| Journal of Multilingual and… | 1 |
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| Newman, John | 1 |
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Peer reviewedNewman, John – Journal of Multilingual and Multicultural Development, 1988
Reviews the "Speak Mandarin Campaign," that is intended to persuade the Singaporean ethnic Chinese to use Mandarin in place of Chinese dialects. The purported educational, cultural, and practical advantages are discussed, and the support of higher education and the media is evaluated. (Author/CB)
Descriptors: Change Strategies, Chinese, Foreign Countries, Higher Education
