In this essay we examine the notions of language contact phenomena such as borrowing, codeswitching, codemixing, codemeshing, and translanguaging. We also explore the concepts of translingualism and translingual literacies. We discuss how the notions of bilingualism and multilingualism are differentiated from translingualism and translingual…

Drawing inferences from both quantitative and qualitative data, this study examines the extent to which American companies tailor their Web advertising for global audiences with a particular focus on French-speaking consumers in North America, Europe, Africa, the Caribbean and French Polynesia. Explored from a sociolinguistic and social semiotic…

Describes the characteristics of language conflict and examines the areas of emphasis in the literature, including multilingualism and linguistic identity, glottophagia and minority/majority relations, the danger of reliance on language censuses, conflict resolution/avoidance, and the importance of ecolinguistics in conflict description and for…

Language use among linguistic minorities of the Northern Calotte (areas of Norway, Sweden, and Finland that lie above the Arctic Circle) is reviewed from the perspective of history and ecology of language. Two case studies examining language shift in these areas, where Norwegian, Swedish, Finnish, and Sami are spoken, are also considered.…

Examines the growing influx of English loan words in Japanese, describing the structural and semantic changes that English loans go through in their Japanization process and the roles that they are expected to play. The social factors that drive the influx are also examined. (seven references) (MDM)