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Peer reviewedLetovsky, Robert – Journal of Teaching in International Business, 1995
A survey of 67 Academy of International Business members found that while international marketing instructors felt federally-supported export assistance programs are important for export success, they were not very familiar with them and did not have positive perceptions about the quality of services already offered. Little class time is devoted…
Descriptors: Business Administration Education, College Faculty, Federal Programs, Government Role
