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De Jong, Menno; Schellens, Peter Jan – Journal of Technical Writing and Communication, 2001
Explores how participant characteristics affect the feedback collected during a reader-focused evaluation of brochures. Notes highly educated participants focused more strongly on the structuring of information. Suggests that it may be more fruitful to investigate the influence of more specific participant characteristics that are more univocally…
Descriptors: Educational Attainment, Higher Education, Reader Response, Sex Differences

Wenger, Michael J.; Spyridakis, Jan H. – Journal of Technical Writing and Communication, 1993
Studies empirically the effects on reader performance of reduced text structure in technical writing texts. Reveals that removal of cues to local coherence produced reliable decrements in reader performance. Discusses results with regard to questions of information design. (HB)
Descriptors: Higher Education, Reader Response, Reading Comprehension, Reading Research