A Network Approach to Formulating Communication Strategy.

Karathanos, Patricia; Pettypool, M. Diane

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Peer reviewed

ERIC Number: EJ445663

Record Type: Journal

Publication Date: 1992

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0047-2816

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A Network Approach to Formulating Communication Strategy.

Karathanos, Patricia; Pettypool, M. Diane

Journal of Technical Writing and Communication, v22 n1 p95-103 1992

Proposes that an examination and analysis of a company's overall communication network may provide significant guidelines for increasing the organization's communication effectiveness. Explains network roles and considers their contributions to the communication climate. (SR)

Descriptors: Networks, Organizational Climate, Organizational Communication

Publication Type: Journal Articles; Reports - General

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A