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| Journalism Educator | 4 |
Publication Type
| Journal Articles | 4 |
| Reports - Research | 3 |
| Guides - Classroom - Teacher | 1 |
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| Practitioners | 1 |
| Teachers | 1 |
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Peer reviewedKeenan, Kevin L. – Journalism Educator, 1992
Presents research describing internship arrangements at colleges and universities with advertising programs. Finds that internships are widely used, are most often optional, and are usually awarded academic credit. Discusses grading systems, scheduling, employment offers, and types of work required. (SR)
Descriptors: Advertising, Educational Research, Higher Education, Internship Programs
Peer reviewedAgee, Warren K. – Journalism Educator, 1979
Findings from a national study of 113 schools show that more copywriting and internship courses have been added to advertising school programs than courses in any other subject areas. Among supporting courses, marketing has been most frequently added as a requirement. (RL)
Descriptors: Advertising, Core Curriculum, Curriculum Development, Curriculum Research
Peer reviewedJournalism Educator, 1986
Presents 10 teaching tips in the areas of advertising, news reporting and writing, interviewing, radio broadcasting, videotape editing, and internships. (HTH)
Descriptors: Advertising, Classroom Techniques, Editing, Internship Programs
Peer reviewedLancaster, Kent M.; And Others – Journalism Educator, 1990
Examines perceptions and activities of advertising educators concerning the gap between advertising education and the advertising industry. Finds that most advertising educators have extensive experience in the advertising industry. Identifies differing opinions over the time that should be devoted to research and the value of doctoral level…
Descriptors: Advertising, College Curriculum, College Faculty, Educational Research
