Descriptor
| Communication Research | 1 |
| Credibility | 1 |
| Higher Education | 1 |
| Research Needs | 1 |
| Research Problems | 1 |
| Test Reliability | 1 |
| Test Validity | 1 |
Source
| Journalism Quarterly | 1 |
Author
| West, Mark Douglas | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
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Peer reviewedWest, Mark Douglas – Journalism Quarterly, 1994
Presents an attempt to cross-validate a widely used set of standard credibility scales. Finds that the Meyer modification of the Gaziano-McGrath scales appears to validly and reliably measure credibility per se but that a second set of scales posited to measure community affiliation is not sufficiently reliable in its current form for use without…
Descriptors: Communication Research, Credibility, Higher Education, Research Needs
